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Research shows AI advertising can deliver relevant content without spying on users' internet behaviors
Four experiments conducted by a University of Kansas researcher have shown that AI-derived ads can deliver effective, relevant advertising for users without tracking their internet behavior. The findings counter prevailing attitudes that online surveillance is necessary for effective advertising at a time when the future of online privacy is at stake, according to the study author.
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Fri, 07/01/2011
KU Heartland leadership institute hosts 18 women from six countries
Editor's note: Geographic regions updated in August 2021. ...
Fri, 07/01/2011
University of Kansas creates School of Public Affairs and Administration
LAWRENCE — The top-ranked Department of Public Administration at the University of Kansas is now the School of Public Affairs and Administration, effective July 1. ...